BSc. Social Change Communication

The BSc Social Change Communication degree at the University for Development Studies focuses on using communication to address social problems and drive positive change. It combines media, communication theory, and social science to prepare graduates for work in development, advocacy, and public engagement.

What this field involves

Programmes of this kind usually cover how to design and deliver messages that inform, persuade, and mobilise people around issues like health, education, the environment, and human rights. You learn to research communities, analyse their needs, and craft communication strategies that work in real-world settings. Typical topics include media ethics, communication theory, campaign planning, and audience behaviour.

How competitive is the BSc Social Change Communication?

This degree is less competitive than many other programmes at the university, meaning it may be easier to secure a place if you meet the standard entry requirements. However, you should still aim for a strong WASSCE result and check the specific qualifying subjects with the admissions office.

Career paths after graduation

Graduates of social change communication often go into roles that combine media and development work. Typical career directions include communication officer for NGOs and development agencies, public relations, social marketing, health communication, and advocacy. Some work in corporate communications, using the same skills to manage public information and build relationships.