BTech Multimedia Communication

The BTech Multimedia Communication programme at Accra Technical University trains students in the production and design of digital content across multiple media. It sits in the Faculty of Applied Arts and belongs to the Engineering & Technology field. Entry is less competitive than many degree programmes, making it an accessible option for SHS leavers with an interest in media and technology.

What multimedia communication actually covers

Programmes of this kind usually bring together creative design and technical skills. You learn how to create and combine text, images, audio, video, and animation for websites, social media, television, film, and advertising. The work is both artistic and practical: you pick up skills in visual design, video editing, sound production, and interactive media, as well as the basic coding and software knowledge needed to publish digital content.

How hard it is to get a place

This programme is less competitive to get into than many other degree courses. That means your WASSCE grades do not need to be at the very top of the range to be considered. You still need to meet the general admission requirements for a degree at Accra Technical University, but if your results are decent rather than exceptional, this is a realistic option. Check with the admissions office to confirm the exact subject requirements.

What you can do after graduation

Most graduates go into roles where they produce and manage digital content. You could work as a multimedia designer, video editor, or animator, or specialise in social media management and online marketing. Many also find work in broadcasting, advertising, and web design, and some choose to freelance or start their own creative studio.