BA. Communication Design (Graphic Design)

The BA Communication Design (Graphic Design) programme at Kwame Nkrumah University of Science and Technology focuses on the art and practice of visual communication. It sits within the College of Art and Built Environment, a setting that connects creative work with the built world. This programme suits students who enjoy solving visual problems and crafting messages through images, type, and layout.

What communication design covers

Programmes of this kind usually train you in the core principles of design: colour, composition, typography, and visual hierarchy. You learn to create brand identities, posters, packaging, digital interfaces, and other visual materials that communicate ideas clearly to an audience. Along the way, you build practical skills in industry-standard software, as well as a way of thinking that combines creativity with structure.

How hard it is to get a place

Entry into this programme is competitive. That means you will need strong grades across your WASSCE subjects, particularly in areas related to art and design if you took them. Because it is competitive rather than highly competitive, good passes may be enough, but you should still aim for your best performance. Check the specific requirements for KNUST to see whether your profile qualifies.

What you can do afterwards

Most graduates go into graphic design, working in advertising agencies, design studios, publishing houses, or as freelancers. The ability to communicate visually is valued in almost every sector, so some graduates end up in branding, marketing, web design, or user experience, while others pursue postgraduate study or teaching. A degree in communication design opens a wide range of creative and commercial paths.