BA Communication Studies

Communication Studies is about how people and organisations share information effectively. This degree programme at Christian Service University College gives you a grounding in media, public relations, and persuasion. It is a less competitive entry route than similar programmes at some other universities in Ghana.

What communication studies actually covers

Programmes of this kind usually cover the theory and practice of communication across media, organisations, and communities. You can expect to study subjects like public relations, journalism, advertising, message design, and the social effects of media. The degree builds practical skills in writing, speaking, presenting, and analysing how audiences receive information.

How hard it is to get a place

Getting into this programme is less competitive than the same degree at some other Ghanaian universities. For comparison, the BA Communication Studies at Kwame Nkrumah University of Science and Technology is highly competitive, and at University of Cape Coast it is competitive. At Christian Service University College, entry is less competitive, which means you have a better chance of being admitted if you meet the programme's entry requirements. To know whether your grades qualify, check the admission criteria and apply.

Where communication graduates work

Most graduates go into roles that involve crafting messages and managing information. Typical employers include media houses, corporate communications departments, advertising agencies, government ministries, and non-profits. You could work as a journalist, public relations officer, media analyst, content creator, or communications officer.