Diploma in Marketing

Ghana Communication Technology University · GCTU Business School

Diploma Business & Management Studies Less competitive

Will you get in?

Meet the minimum pass grades for this level and you will be considered. Enter your WASSCE grades and we will tell you whether you meet the published cut-off for this programme — and every other programme at Ghana Communication Technology University you qualify for.

Check if you qualify

The Diploma in Marketing at Ghana Communication Technology University's Business School is a business programme that focuses on how products and services reach customers. It suits SHS leavers with a Business background who want to understand markets, selling, and communication.

What a diploma in marketing usually covers

Programmes of this kind typically introduce the core ideas of marketing: understanding customer needs, segmenting markets, positioning a product, and planning campaigns. You would also study supporting business subjects such as basic accounting, management, and business communication. The aim is to build practical skills in writing, presenting, and analysing simple market data.

How competitive is entry?

This diploma is less competitive than many other university programmes. The main condition is that you have a Business background from SHS. As with any programme, your grades still matter, and you should check whether your WASSCE results qualify. If you meet the subject requirements, a place is realistic for a committed applicant.