B. Sc. Marketing

Akenten Appiah-Menka University of Skills Training and Entrepreneurial Development · Management Education

Degree Business & Management Studies Less competitive

Will you get in?

Meet the minimum pass grades for this level and you will be considered. Enter your WASSCE grades and we will tell you whether you meet the published cut-off for this programme — and every other programme at Akenten Appiah-Menka University of Skills Training and Entrepreneurial Development you qualify for.

Check if you qualify

The B.Sc. Marketing programme at Akenten Appiah-Menka University of Skills Training and Entrepreneurial Development is a full-time degree in business and management studies. It prepares you for careers in promoting products, services, and ideas. Admission is less competitive, making it an accessible option for SHS leavers.

What a marketing degree covers

Marketing programmes of this kind usually introduce you to the principles of promoting products and services to the right audience. You will encounter consumer behaviour, market research, brand management, advertising, digital marketing, and retailing. The emphasis is on understanding why people buy and how to build lasting relationships with customers. You will also develop skills in communication, data analysis, problem-solving, and strategic thinking, which are useful across many industries.

How hard is it to get a place?

Entry into this programme is less competitive than similar programmes at some other universities. For comparison, KNUST's marketing programme is highly competitive and UCC's is competitive, while this institution, along with several others, is less competitive. That means you have a reasonable chance of admission if your grades meet the published requirements. Always check the specific WASSCE subject requirements for the programme to see if you qualify.

Entry requirements

Subject requirements

Kumasi, Full-Time

SHS backgrounds accepted

Every SHS course of study may apply to this college.

Aggregate needed

Akenten Appiah-Menka University of Skills Training and Entrepreneurial Development publishes a cut-off aggregate for this programme. Run a check to see whether your grades meet it.